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July 19, 2026

How Georgetown, MA Turned a Good Idea into an Intergenerational Community Wellness Hub

Georgetown, MA is a MIIA Health Benefits Trust member that used a combination of the NFC and BCBSMA grant, and their MIIA Annual Wellness Dollars to bring a intergenerational Fitness Court to their community.

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Campaign Stories

What Happens When a Recreation and Parks Director Goes All In on Free Outdoor Fitness

In 2019, Aaron Davis saw an opportunity to bring something meaningful to Mebane, NC. Five years of consistent usage data and a community wellness hub later, his story is a blueprint for what civic championship looks like in practice.

Weslaco, Texas Opens the 2026 Season with a Fitness Court Launch That Set the Bar High

At Mayor Pablo Pena Park, the City of Weslaco kicked off 2026 with a ribbon cutting ceremony that brought together city leaders, local athletes, first responders, and the broader community for the first Fitness Court launch of the year.

Wylie ISD Brings Free Outdoor Fitness to West Texas with a Launch Day Full of Bulldog Pride

A new Fitness Court at Wylie High School gives students, staff, and the Abilene community a free, world-class place to get active, backed by a partnership between Wylie ISD, Blue Cross and Blue Shield of Texas, and the National Fitness Campaign.

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