PRESS RELEASE

Little Egg Harbor Township, Horizon Blue Cross Blue Shield of New Jersey and National Fitness Campaign provide free fitness for everyone in Little Egg Harbor.

June 18, 2025
NFC Media Contact
Sarah Morgan
sarah@nfchq.com831-601-2438
Partner Media Contact
Brigitte Hickey
Brigitte_Hickey@horizonblue.com

(Little Egg Harbor Township, NJ – June 23rd, 2025) Little Egg Harbor Township, Horizon Blue Cross Blue Shield of New Jersey, and National Fitness Campaign (NFC) , today announced a partnership to bring an outdoor Fitness Court® and digital wellness programming to Little Egg Harbor. The Fitness Court®, located at 1 Sports Complex Drive, will open June 23rd, 2025 at 10:00am with a ribbon-cutting ceremony. 

This Fitness Court® was developed by Little Egg Harbor Township, Horizon Blue Cross Blue Shield of New Jersey, and NFC to expand free access to high-quality workouts and create equitable access to exercise for communities across the region. The Fitness Court® The Fitness Court is a phenomenal outdoor gym that lets users leverage their own body weight to get a complete workout using seven exercise stations. 

Created for adults of all abilities aged 14+, the Fitness Court® workouts are adaptable for all fitness levels, allowing participants to move at their own pace. Users also may download the free Fitness Court® App which acts as a coach-in-your-pocket and enhances the outdoor gym into a digitally supported wellness experience.  Little Egg Harbor Township is one of the first few Campaign Partners building a network of Fitness Courts across the state, with the help of Horizon Blue Cross Blue Shield of New Jersey.

“As a township, we believe that a healthy community is a strong community. By encouraging our residents to stay active, whether through walking paths & trails, local sports, or with our new Outdoor Fitness Court, we’re investing in the well-being of every neighbor and the future of our township”

“Investing in Fitness Courts is another way Horizon is working to empower our members to achieve their best health, while partnering with community organizations to build a healthier New Jersey,” said Gary D. St. Hilaire, Horizon’s President and CEO. “As New Jersey’s hometown health insurer, we’re focused on making good health more affordable and more accessible. The opportunities created by our partnership with National Fitness Campaign builds on Horizon’s ninety year history of supporting local organizations and improving the health of New Jersey’s communities.”

“We are excited to have Little Egg Harbor Township join us in the journey to improve health and wellness as we work to make a powerful and long-lasting impact on health outcomes and happiness by building healthy communities across America,’’ said Mitch Menaged, founder of National Fitness Campaign. “The addition of the outdoor Fitness Court®, along with digital wellness programming, demonstrates a tremendous commitment to the health and wellbeing within the community.”

Residents are invited to attend the launch event on June 23rd, 2025 at 10:00am to try the Fitness Court®. For more information, contact Little Egg Harbor at 609-296-7241. For more information on Horizon Blue Cross Blue Shield of New Jersey’s support of NFC, please visit https://www.nationalfitnesscampaign.com/newjersey.  

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About Little Egg Harbor Township

Little Egg Harbor Township is a peaceful, bay-side town in New Jersey known for its clean environment and friendly community. The township is the southernmost municipality in Ocean County. Whether you’re drawn to our picturesque landscapes, rich history, or bustling local events, you’ll find a wealth of opportunities to explore and enjoy. From our pristine beaches, abundant birdlife, beautiful views to our thriving businesses, Little Egg harbor Township offers something for everyone. Come and discover the charm and hospitality that define our town. 

About Horizon Blue Cross Blue Shield of New Jersey

Horizon Blue Cross Blue Shield of New Jersey, the state’s leading health solutions company, and its affiliates provide a wide array of medical, dental, vision and prescription insurance products and services. Horizon BCBSNJ is leading the transformation of health care in New Jersey by working with doctors and hospitals to deliver innovative, patient-centered programs that more closely tie the payments that doctors and hospitals receive to the results they deliver for our members. Learn more at: www.HorizonBlue.com Horizon BCBSNJ is an independent licensee of the Blue Cross and Blue Shield Association serving approximately 3.5 million members.

About National Fitness CampaignFounded in San Francisco in 1979, National Fitness Campaign is a wellness consulting firm that provides programs and services to cities, schools and sponsors. Our mission is to build healthy communities nationwide. The campaign delivers an integrated wellness initiative, centered around the Fitness Court®– the world's best outdoor gym. National Fitness Campaign is preparing to welcome its 750th healthy community in 2025, as it continues to grow the country’s largest public-private partnership in support of wellness with the goal of building a Fitness Court® within a 10-minute bike ride of every American. Learn more about National Fitness Campaign at nationalfitnesscampaign.com and follow along on Instagram, Facebook and LinkedIn.