Blue Cross and Blue Shield of Kansas, Central Christian College of Kansas and National Fitness Campaign Make Fitness Free for Everyone in McPherson

November 6, 2023
NFC Media Contact
Lindsay Valenti 596-3944
Partner Media Contact
Doug Vanderhoof

State-of-the-Art Outdoor Fitness Court® Studio Coming to McPherson, KS

(McPherson, KS – November 6, 2023) — Blue Cross and Blue Shield of Kansas (BCBSKS), Central  Christian College of Kansas (CCCK), and National Fitness Campaign today announced a  partnership to bring an outdoor Fitness Court® Studio to Central Christian College of Kansas. The  Fitness Court Studio, located at 1301 South Main Street, will open on 11/16/2023 at 9:30 AM with a ribbon-cutting ceremony. The BCBSKS Fitness Court Studio at Central Christian College  will be the first to launch in the state of Kansas. 

This Fitness Court Studio was developed by BCBSKS, Central Christian College, and National  Fitness Campaign to expand free access to high quality workouts and create equitable access to  exercise for communities and schools around the state. The Fitness Court® Studio is twice the  size of the Fitness Court®, providing over 2,000 square feet of healthy infrastructure. With the  Fitness Court Studio, classes such as yoga, pilates, zumba or stretching can take place while the  Fitness Court is utilized for simultaneous group and individual workouts. 

Created with people aged 14 and over and with all abilities in mind, the workouts are adaptable  for all fitness levels, allowing participants to move at their own pace. Users also may download  the free Fitness Court App which acts as a coach-in-your-pocket and enhances the outdoor gym  into a digitally supported wellness experience.  

“We need more innovative solutions to address the physical activity needs of all Kansans.  Solutions that will level the playing field and allow everyone a safe place to enjoy the outdoors  and improve their health,” said Virginia Barnes, director of Blue Health Initiatives at Blue Cross  and Blue Shield of Kansas. “We believe that all people deserve this opportunity, and we are  proud to partner with Central Christian College of Kansas and National Fitness Campaign to  show our commitment to improving the health of all Kansans.” 

Chief Academic Officer for Central Christian College, Dr. Lara Vanderhoof, stated, “We are  excited to partner in this meaningful way to bring this unique Fitness Court® to our campus and  make it available to our community at large. In addition to enhancing our students’ academic and athletic experiences as they seek to improve heart, soul, mind, and strength, this Fitness  Court® initiative addresses health equity by providing all members of the McPherson  community easy, no-cost access to structured, certified fitness.” 

“National Fitness Campaign is proud to welcome Central Christian College to the campaign as  an education leader in Kansas, opening the first Fitness Court® Studio in the state, championing  health and wellness for their campus community,” said Mitch Menaged, founder of National  Fitness Campaign. “We are proud to continue our mission of getting people moving outdoors  and helping communities and schools combat the fiscal and humanitarian costs of inactivity.” 

Residents are invited to attend the launch event on November 16, 2023 at 9:30 AM to try the  Fitness Court Studio. For more information, contact Central Christian College of Kansas at (620)  241-0723. For more information on BCBSKS support of National Fitness Campaign, please visit  

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About Blue Cross and Blue Shield of Kansas 

For more than 80 years, Blue Cross and Blue Shield of Kansas has built a reputation of trust with  its members and contracting providers by providing outstanding customer service while quickly  and accurately processing claims; fairly administering benefit plans and contracts; offering  programs, services and tools to help members improve or maintain their health; and operating  under the highest ethical standards while being good stewards of premium dollars. Blue Cross  and Blue Shield of Kansas is an independent licensee of the Blue Cross Blue Shield Association  and is the state’s largest insurer, serving all Kansas counties except Johnson and Wyandotte.  For more information, visit  

About Central Christian College of Kansas 

Founded in 1884 as Orleans Seminary, Central Christian College of Kansas is a four-year, liberal  arts institution affiliated with the Free Methodist Church of North America. Accredited by the  Higher Learning Commission and offering undergraduate studies in 44 areas including a  graduate program both online and in-person, Central Christian College aspires to provide a  transformative educational experience rooted in Christ, to any person desiring to become a  faithful steward of heart, mind, soul, and strength. For more information about programs of  study and admissions requirements contact Admissions at (620) 241-0723 or email  

About National Fitness Campaign 

Founded in San Francisco in 1979, National Fitness Campaign is a wellness consulting firm that  provides programs and services to cities, schools and sponsors with the mission to build healthy  communities nationwide. The campaign delivers an integrated wellness initiative, centered  around the Fitness Court®– the world's best outdoor gym. National Fitness Campaign is planning  its 500th healthy community, uniting the country’s largest public-private partnership in support  of wellness with the goal of building a Fitness Court® within a 10-minute bike ride of every American. Follow along with National Fitness Campaign at or on Twitter, Instagram, Facebook and LinkedIn.